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Marketing Essentials, Part 1 - Back to Basics: Marketing Concepts You Need to Know
by American Camp Association
Publisher:American Camp Association
Cover:Online Course
Member price:
Non-member price: 60.00
Your price:60.00
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In today’s chaotic business environment, strategic marketing is key to your ongoing success – as a camp or individual. Whether you are a programmer, director, registrar or specialist – you are a critical part of your camp’s marketing team and should have basic understanding of this important business development process. This course will give both novice and experienced marketers a new and solid review of promotion and marketing concepts. Learn to use the marketing perspective to building a stronger business foundation, customer connection and brighter future for your camp, programs and organization. Part 1 in a 3-part online series.

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